Business gifts – what to buy for your boss?

Business gifts are a way to show gratitude, build and maintain trade connections and advertise the brand. They are an effective tool commonly used to strengthen relationships, create loyalty between business and consumer, and increase brand awareness.

What occasions are usually accompanied by business gifts? 

Business gifts are often a part of holiday celebrations, especially Christmas. They are also given to mark anniversaries, milestones, and the beginnings of new partnerships. It is common to prepare business gifts for parties who celebrate notable professional accomplishments, for example:

• promotions, 
• winning of an award, 
• completing a special project, 
• publishing an important article, 
• being mentioned in the media. 

In some companies gifts accompany celebrations of personal achievements, such as engagements, weddings, birth of a child, or even birthdays. 

Who is the typical recipient of a business gift? 

Business gifts are typically given by companies to their employees and clients, as well as business partners and other stakeholders. 

Ideas for a gift for a boss

The best ideas for a gift for a boss consist of luxury food products, high-end alcohol, works of art, event tickets, and gift cards. 

Luxury food products 

Luxury products, such as pralines, artisan chocolates, jars with honey or marmalade, as well as high-end coffee make for a very universal, useful, yet elegant gift that can be appreciated by most recipients. 

High-end alcohol 

High-end alcohol – good wine, whiskey, bourbon, cognac or other, depending on the personal preference of the recipient – is a great present for a boss, as it has a strong presence and is considered stylish. To avoid possible awkwardness, however, it is important to first make sure the recipient is not a nondrinker. 

Work of art 

A work of art to decorate the boss’s office is a tasteful, elegant gift. In order to make sure it will be appreciated, it is necessary to take into account the recipient’s personal preferences. 

Event tickets

Tickets for various events, such as exhibitions, concerts, plays and sport games, are popular gifts in a business environment. Similarly to previous items, the recipient’s interests and preferences should be taken into account before making a purchase. 

Gift cards 

A very practical and flexible option for a gift for a boss are gift cards. They allow the recipient to choose a present that suits their personal interests and needs. Gift cards are simple, yet elegant, and can help take off the pressure from the gift giver. 

What not to buy for a boss? 

While choosing a gift for a boss it is important to not cross the line between the professional and private spheres of life. The present should not be too personal. The experts recommendation is to steer away from anything that touches the skin, which means clothing, jewelry, perfume, and especially intimate apparel should be avoided. 

What to take into account while preparing a gift for a boss? 

While preparing a gift for a boss it is important to take into account such variables, as: 

• the company’s gift-giving policy, 
• the relationship with the boss, 
• the boss’s personality and their stand on receiving gifts, 
• the occasion. 

Aside from the gift itself, which is clearly the most important, it is also necessary to consider its packaging. It should match the item placed inside, offer the right amount of protection, and have excellent visuals. Specially manufactured, customized magnetic boxes make for an elegant packaging, suitable for the boss. They are sturdy, yet aesthetically pleasing, and can elevate the gift while also creating a pleasant unboxing experience.